3 questions to ask before building a product
How to de-risk and value before you start on new product idea Which brings us to the next category in the Income statement, the Expenses. There are 4 main classes of expenses – You have this awesome idea about a product and decide to start a company. or perhaps you are in a big company […]
Founders Guide to Overcoming Status Quo Bias
What is status quo bias and how do PMs and founders overcome it As founders and product managers, we sometimes do exhaustive competitive analysis. We do that to compare our product and find out how we can position to be different. The goal is to convince prospects that our solution is much better than all […]
B2B SaaS Product Teams Are Focused on the Wrong Things—and It’s Hurting Growth
Transform your product team from delivery centric approach to revenue centric Today, I want to write about something controversial. B2B SAAS Product management teams often focus on the wrong things: Delivery, Agile, Sprint Planning, Burndown Charts. These are all vital aspects of managing a team, but the truth is, they often distract from what truly […]
Improving your PM skills in B2B
How is B2B different from B2C and how can you improve In the B2B SaaS model, companies develop software products and sell them to other businesses on a subscription or usage basis, typically charging a monthly or annual fee. This software can help businesses perform a wide range of functions, like managing customer relationships, streamlining […]
Turning around a stalled product launch
How to get your product launch back on track Your product launch is not going anywhere. Your team is busy cranking out code. But you cannot claim it as a success just yet. No one has a clear idea when the product will be ready. There are weekly status reports but management and stakeholders are […]
Do you follow your company’s numbers?
Top 5 company numbers for product managers to follow Last week I wrote that PMs are responsible for growth. There are 7 levers of growth at your disposal. But in order to keep track of progress, you need to measure the business growth. PMs have their own metrics like activation, adoption, usage etc. Those are […]
B2B Product Managers guide to revenue growth
Building products in b2b for revenue growth Product managers primary goal is to grow the business. It’s not just to gather requirements. It’s not just to create stories for engineers. It’s not to just implement a product. The most critical goal is help grow the revenue for the product you are responsible for. Now, it does […]
Domain Experience: A Must-Have for Product Managers?
Where is domain experience important and how does one gain the knowledge As a product manager, one of the most frequently asked questions I get from aspiring PMs in my coaching sessions is, “Do I need domain experience to be successful?” The answer, like many things in product management, is nuanced. While domain expertise can certainly be advantageous, it’s not always […]
Don’t do customer interviews, unless..
The right way to do customer discovery and interviews By now you have read 100s of articles and books and blogs about the power of customer discovery and talking to customers. If you are a startup, you are advised to do early discovery and even solicit early customers before you actually have a product. If […]
How to truly think about designing value proposition in B2B
Value proposition design for your B2B product At a superficial level, value proposition means building something that creates value for your customers. It’s a good starting point but not sufficient to explain it, and more importantly, not sufficient to design a product you can sell. Many startups and product managers use superficial terms to explain […]
