Role of design in B2B SAAS B2C SAAS has all been about providing the best user experiences and design has played a major part. However B2B SAAS has been a bit of a laggard. There are a few B2B software that have great design and compelling UI. However, in general, they fall way behind their […]
How to de-risk and value before you start on new product idea Which brings us to the next category in the Income statement, the Expenses.
What is status quo bias and how do PMs and founders overcome it As founders and product managers, we sometimes do exhaustive competitive analysis. We
Helping B2B startups and product teams to build products that solves core customer problems and generates repeatable revenue with high retention.